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Bayan Alzahabi Marketing & PR

United Arab Emirates

The Binary by Omniyat, Office 1914, Business Bay, Dubai +971 55 898 3971 info@bayanalzahabi.com

Oman

Al Khuwair, Muscat, Oman

Sorour & Amiraslan Influencer Campaign

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Client:Majid Al Futtaim
Brands:The Sweden Beach Palace, La Rive Restaurant, Emirates NBD, IHG Hotels & Resorts
Date:February 2026
Location:Dubai

Luxury aesthetics meet trusted authority.

We paired two very different voices with the brands that suited them best. Sorour’s high-fashion aesthetic was a natural fit for the ultra-luxury experiences of The Sweden Beach Palace and La Rive Restaurant. Her sophisticated storytelling and polished visuals created aspirational content that spoke directly to affluent, fashion-conscious audiences — a single reel passed 250K views and led directly to multiple villa enquiries.

Amiraslan’s trusted, professional voice brought credibility to institutions such as Emirates NBD and IHG Hotels & Resorts. We built campaigns around his authoritative tone to communicate corporate messages and loyalty programme benefits, lifting click-through rates on promoted content by 3.5x and deepening each brand’s connection with a discerning, expertise-driven audience.

250K+

Views on a single reel

3.5x

Higher click-through rate on promoted content

Multiple

Direct villa enquiries from one reel

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